Powerful Features, Built on Privacy
TrueMetric provides the essential analytics you need with a core focus on user privacy, data minimization, and regulatory compliance. Explore how our features deliver insights without compromise.
Our Core Capabilities
Essential Metrics
Track page views, daily unique visitors, referrers, UTM campaigns, top pages, bounce rate (calculated), visit duration (estimated), and user geography (country/region/city) – the core insights you need.
Cookieless Tracking
Operates entirely without browser cookies or local storage. Respects user privacy choices and bypasses limitations imposed by cookie blockers and regulations like PECR.
No IP Address Storage
Visitor IP addresses are never stored. We use them momentarily for geo-lookup and generating a daily visit hash, then immediately discard them, ensuring anonymity.
Pseudonymous Daily Visits
Accurately count unique visitors within a 24-hour window using a daily salted hash, providing session insights without persistent user tracking across days.
Lightweight & Resilient
Our tracking pixel (<1KB) and server-side processing minimize impact on your site speed and ensure reliable data capture, even if JavaScript is disabled or blocked.
GDPR & CCPA Ready
Built for compliance from the start. Features like cookieless tracking, no IP storage, and EU data hosting help you meet stringent privacy regulations.
Intuitive Dashboard
Access your key metrics through a clean, modern interface designed for clarity and ease of use. No complex configurations needed to get started.
Data Export & Ownership
You own your analytics data. Easily export aggregated metrics via CSV/JSON for use in other tools or reports.
Secure User Access
Protect your dashboard with robust authentication, supporting email/password and OAuth providers like Google and GitHub.
Simple Integration
Get up and running in minutes by adding a single, simple code snippet to your website. Works seamlessly with major platforms and frameworks.
Self-Hosting Option
Gain maximum control over your data and infrastructure with our self-hosting package, available for premium plan customers needing specific compliance or security setups.
Basic Filtering
Filter your reports by date range, page, referrer, country, device, browser, and OS to focus on the insights that matter most.
Learn More About Our Privacy Approach
Our commitment to privacy is fundamental. Features like cookieless tracking and no IP storage are not just add-ons, they are core to how TrueMetric works.
What's Coming Next?
We're continuously improving TrueMetric. Here’s a preview of features currently in development:
Advanced Event Tracking
Define and track custom events like button clicks, form submissions, and video plays.
Goal Conversion Tracking
Measure how effectively your website achieves key objectives and user actions.
Revenue Tracking
Connect key actions or events to revenue metrics for deeper ROI analysis.
Team Collaboration
Invite team members to view and manage website analytics securely.
Roadmap features and timelines are subject to change.
Ready for Analytics That Respect Privacy?
Gain complete, reliable insights without compromising user trust or compliance.
Start your free trial today.